Market Research

Turn Reddit Into Your Market Research Engine

Stop paying for expensive surveys that miss the truth. Extract authentic customer insights from millions of Reddit conversations with AI-powered analysis at scale.

Traditional Market Research Is Broken

Focus groups cost thousands. Surveys get biased answers. Meanwhile, millions of people share their honest opinions on Reddit every day - you just cannot read them all.

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Expensive and Slow Research

Traditional market research costs $15,000-$50,000 per study and takes weeks to complete. By the time you get results, market conditions may have already changed and your insights are stale.

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Filtered, Polished Responses

Survey respondents and focus group participants give socially acceptable answers. They tell you what they think you want to hear, not their raw, unfiltered opinions and frustrations.

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Reddit Has the Real Answers

50 million daily users discuss products honestly and anonymously on Reddit. They share genuine complaints, desires, and recommendations - but it is scattered across thousands of threads.

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Impossible to Read Manually

A single Reddit thread can have hundreds of comments. Reading through dozens of relevant discussions to find patterns and insights would take days of dedicated research time.

AI-Powered Market Research at Scale

Transform thousands of Reddit conversations into structured market insights in minutes, not weeks.

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Batch Analysis Across Threads

Analyze up to 25 Reddit threads simultaneously. Search for any topic and let Reddily extract insights from hundreds of comments across multiple discussions at once.

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Audience Demographics

Understand who is talking about your market. Identify user segments, experience levels, and buyer personas based on how people describe themselves and their needs.

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Trend Identification

Spot emerging trends before they go mainstream. See what topics are gaining traction, which features users are requesting, and where the market is heading.

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Sentiment Distribution

Get quantified sentiment analysis across your entire research dataset. Understand the emotional landscape of your market with positive, neutral, and negative breakdowns.

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Authentic User Quotes

Extract the most impactful comments verbatim. Use real user language in your marketing, product specs, and stakeholder presentations for maximum credibility.

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Export Research Reports

Generate professional PDF reports with all your findings. Perfect for sharing with your team, executives, or investors who need data-driven market insights.

From Question to Insights in Three Steps

Complete market research in minutes instead of weeks.

1

Search Your Research Topic

Use Reddit search to find discussions about your market, product category, or customer pain points. Look for "best X" threads, complaint discussions, and recommendation requests where users share honest opinions.

2

Run Batch Analysis

Select multiple threads from your search results and analyze them all at once. Reddily's AI reads every comment, identifies patterns, extracts key themes, and quantifies sentiment across your entire dataset.

3

Review Your Research Report

Get a comprehensive market research summary with audience insights, trending themes, sentiment breakdown, and direct quotes. Export to PDF for presentations or save to your dashboard for ongoing reference.

See What Market Research Looks Like

Here is an example of insights extracted from analyzing 15 Reddit threads about home fitness equipment.

Market Research Summary 15 threads analyzed
Comments Analyzed
2,847
across 15 threads
Unique Users
1,234
active participants
Key Themes
12
identified patterns
Top Discussion Themes
Price vs Quality
78%
Space Constraints
65%
Noise Levels
52%
App Integration
41%
Durability
38%
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Positive
47%
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Neutral
31%
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Negative
22%

Frequently Asked Questions

Everything you need to know about market research with Reddily.

Reddit is one of the most valuable sources for market research because users share unfiltered, honest opinions anonymously. Unlike surveys where respondents often give socially desirable answers, Reddit discussions capture genuine frustrations, desires, and preferences. With over 50 million daily active users across thousands of niche communities, you can find authentic conversations about virtually any product category, industry, or topic. Reddily's AI helps you extract structured insights from this goldmine of qualitative data.
Reddily's batch analysis feature lets you analyze up to 25 threads simultaneously from a single Reddit search. This means you can gather insights from hundreds of comments across multiple discussions in one click. For larger research projects, you can run multiple batch analyses and export the results to build comprehensive market research reports. Each analysis uses one credit per thread.
Reddit has active communities for virtually every industry. Technology, gaming, finance, health and fitness, beauty, home improvement, automotive, and food industries all have thriving subreddits with detailed product discussions. B2B sectors like SaaS, marketing, and professional services also have dedicated communities. The key is finding the right subreddits for your niche - Reddily's search feature helps you discover relevant discussions across all of Reddit automatically.
Yes, Reddily provides multiple export options for your market research. You can export individual analyses or batch reports as PDF documents, perfect for sharing with stakeholders or including in research presentations. The exports include all key findings: audience insights, sentiment breakdowns, trending themes, direct user quotes, and actionable recommendations. Your analysis history is also saved in your dashboard for future reference.

Ready to Transform Your Market Research?

Join researchers and product teams using Reddily to uncover authentic customer insights. Start your free trial today.

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